Ultimate List of All in One Social Media Tools
Managing all your social accounts can be a task. A few years ago an all in one social engagement tool would have been hard to recommend. Now that major social platforms have matured a...
You Brand, Inc.
The Lamborghini and the Minimally Viable Product
This post was inspired by a comment left by Hugh Anderson: Lessons Learned from Launching a Software Product. In that comment, he mentioned wanting to launch with a Lamborghini on Day 1. That made...
Top 3 Personal Brand Building Questions
As with anything else in life you should never assume you know the answers. I find going into things with this mindset helps more often than it harms the effort. So when I sit...
The Future of Content and How to Create a Content Strategy
Content marketing is one of best ways to reach your target market. This last week on the podcast we released a series on the future of content and creating a content strategy for you...
Define the Core of Your Personal Brand
The most important step to creating a personal brand is defining your personal brand. To do this you must define the core of who you are to create the core of your personal brand....
28 Insights on Business and Marketing
I’ve been a consultant or owned a business for almost over 12 years. When you’ve been in business or worked with as many business owners/entrepreneurs as I have you start to see trends. I...
Details To Consider For A Successful Niche Brand Building
The ability to niche brand anything has never been easier than as it is today. I often look back a few years and realize how hard it was to find people who liked certain...
How to Create Your Personal Brand Story
Are you unsure of where to start to create a unique personal brand? There is one fool proof way to create a completely original foundation for your brand. Simply start with building your personal...
Do You Know Your Why?
There is one thing above all else that you need to have firmly positioned inside your heart and mind. That one thing is your WHY. To have success into anything in life you need...
How to Not Engage in Social Media Successfully
I’ve noticed a welcome trend these last few months—social reality has hit social media. I’ve always said that social media is just one spoke of your marketing wheel and it finally does look as...
Who Are You… and Why Are You Talking To Me?
Your prospects and potential clients are asking themselves right now… who are you and why are you talking to me? You better have a good answer. In personal branding there is one skill upon...
Primer, Tips, & Resources for Cost Per Click (CPC) Monetization for Your Site
One of the simplest ways to monetize your website or blog is through the use of what is called CPC advertsing. In this primer we cover some of the benefits and challenges using this...
What Just Happened Here You Won’t Believe and When I Saw It I Cried, Wept, then Smiled
You truly won’t believe this… well maybe you will. I wondered if I could create a completely meaningless headline and get you to click. And guess what… you did. Shazam. There’s much talk lately about...
Use This Tool: Keyword Affiliate Link Plugin
Today we’ll cover a very handy affiliate link tool plugin for WordPress. If you do any form of affiliate marketing this is one of those tools that should be in your arsenal. Want to...
One Question to Drive Business, Reading vs Scanning, Audience Routes to Content – You Are the Brand RoundUp
First up, a good reminder on a core question to ask frequently: In 1960, Harvard professor Theodore Levitt published a landmark paper in Harvard Business Review that urged executives to ask, “What business are...
You Are the Brand RoundUp – Great Strategy, Blog Commenting, Cascading Facebook, Oculus, and Mobile Insight
First up a great example and point made by The Ad Contraian: We all know that advertising is 50% strategy and 50% execution. It’s not true of great advertising — the kind people a...
