Niche Branding – First Step in Branding Success

Scott Scanlon

Is chief doer at You Brand, Inc. and also master curator at the WordPress content curation platform Curation Suite.

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  • http://www.mlmarbitrage.com Craig Smith

    This was a great post I can use to focus my efforts. The other side benefit of niche banding is that you can capture the long tail of your market. I’ve done this with many affiliate programs I’ve promoted but didn’t quite think about how this can help with my personal branding.

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  • http://www.personalbranding-university.com Rodney Wayne

    Above mentioned traditional approach of personal branding entails personal sales and personal marketing, that can be a dirty business if you don’t deliver what you promise. Dr. Hubert Rampersad is focusing on authentic personal branding. This reflects your true character and should be built on your values, strengths, uniqueness, and genius. If you are branded in this organic, authentic and holistic way, your personal brand will be strong, clear, and valuable to others. You will also create a life that is fulfilling and you will automatically attract the people and opportunities that are a perfect fit for you…..read more http://www.businessweek.com/managing/content/sep2009/ca20090929_228578.htm and http://www.amazon.com/Authentic-Personal-Branding-Blueprint-Leadership/dp/1607520990/ref=sr_1_6?ie=UTF8&s=books&qid=1242597283&sr=1-6

  • http://bonbrand.co.uk/ brianpettinger

    Every business uses its brains (intellectual assets) to help create profits. Branding for niche business seems eminently sensible.
    .-= brianpettinger´s last blog ..Brand Niche Marketing =-.

  • http://www.justinpaulonline.com Justin

    Branding can be a fun task but if you think all you need is a logo and a fancy tag line, then you’re in for some disappointment.

    Understand this post and you’ll be the leader in your market in no time, making the big bucks!

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