Consulting Services

This is the portion of the site how we try to convince you on how great we are. How when you pay us massive amounts of money all your online marketing and social media engagement worries go away. Well we aren’t going to do that, in fact, we are going to do the opposite.

Let’s talk about about reality.

If you have unrealistic goals for what online marketing and social media engagement can obtain we simply can’t help.

One of our core philosophies: Online marketing (including social media) is one spoke of a giant wheel that you need to have spinning in business today.

Doing online marketing and social media engagement with no defined strategy and zero clear goals is a recipe for failure.

Who is our consulting perfect for?

Small and medium sized businesses, professional individuals, and people who are leaders.

Our consulting services cover 2 core areas:

Strategic consulting for online engagement

Over arching strategy of what it takes to engage online. We consult on a high level but also get into the little details (because those matter as well).

We help you understand what works and what doesn’t online. We also help keep you focused. Focused on results and focused on the reasons why you are implementing your strategy.

Tactical consulting for online engagement.

Tactical consulting involves the tools and technology on how to implement a strategic marketing plan. An example is often asked, what tools should I be using to engage Twitter? Or what is the best reputation awareness tool? What tools are available for measuring ROI in social media?

These are all tactical questions, while they play a minor role in your strategy, no amount of tactical advice we give would mean anything without a clear defined strategy.

What we don’t do

We don’t manage social profiles. We don’t set up social profiles. We don’t build websites (we can direct you to very competent people who do).

There are certain things you can not, and should not allow to be outsourced:

• Transparency to you and your business
• Your story

Both of these go hand in hand with proper online engagement. For instance, if you outsource social media you immediately give up your transparency. Also this allows your story to be written by others. This is a hard concept to understand for many small businesses and people looking to market themselves.

Note: This doesn’t mean you can’t have someone trained correctly to run and manage your social and online engagement. Would you send your secretary to go and sell a major client? Most likely not, but you would have him set the appointment, confirm the appointment, and answer the phones when your gone.

We like to say here that most people are looking for this big red button. They push this button and all these things magically happen for them. If this is what you are looking for we simply cannot help.

What do we charge?

Our fees are based on your individual needs and how you choose to engage our team. We believe the ROI you should receive when consulting with us should be multiples of what we charge.

How to get started?

It’s real easy to get started, first we have to get know each other a little bit and make sure we can help. We have a simple form here to get started… You Brand, Inc. Consultation Request

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