What is the future of content curation? My believe is it’s always going to include some human element, we are the best curators. But machines will kick in to make the job much easier.

We think about this quite a bit and it’s some thing we’ve built into our the Curation Traffic, a WordPress Curation Theme.

Consumers and brands are both becoming content curators. The big question is who will win the content curation war: robots or humans?

Consumers are humans (one assumes) who curate based on their taste and follow peers and influencers with similar tastes to curate from. Brands are not humans, though consumers hear from them every day through social and have a crafted personality. And for many brands, the robots are the curators.

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