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… its recent I/O conference, Google announced no fewer than 41 new features to Google+ that it hopes will attract a lot of attention. We recently spoke with Stephan Hovnanian, owner of website design and email marketing company Shovi Websites, who suggests that the time is right for marketers and brands to take advantage of …
… is so true, it’s often the easiest most simplest time tested strategies work. But we like the new and shiny things don’t we? Look I’m not casting stones here in a glass house because we’ve made the same mistake, and I’ve vowed that we don’t repeat it. Looking out 2-3 years I believe email …
… content you produce. So while you might be able to create some great engaging emails can you take core concepts and spread it out to other networks? Can you take the concepts and conversations in these networks and bring it into the email permission channel in a way that adds value?
Social media has become …
… ideas and things to a/b test in your own email marketing….
For any consumer application, email is an important tool to drive engagement. Last year, Fred Wilson went as far as calling it “Social Media’s Secret Weapon.” After optimizing the Hunch weekly recommendation emails for a few months last summer, I thought it might be …
