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Posts Tagged ‘Google+’

Google wants website owners to add as much structured data to their sites as possible in order to improve its search results and Knowledge Graph boxes with rich snippets like event listings, reviews and other information. Adding this kind of metadata to a site, however, isn’t always trivial, and many small businesses don’t really …

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By Scott Scanlon curated from v3im.com

Google+ really has gained a foothold within the social space. I’ve noticed the icon starting to popup more and more next to Facebook and Twitter icons. Here’s some good tips on engaging within the platform:

1. Take time to build profile
2. Share informative information
3. Reciprocate
4. Add relevant people to your circles
5. Use hangouts
6. Embrace change
7. …

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That makes social sharing a great signal for a search engine to use … but Twitter and Facebook are not exactly cooperating with Google. The beginnings of Author RankGoogle has always acknowledged that great writers create great content — and better content would result in better search results for end users (an important business …

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Marketers are buzzing from the aftershocks of Google’s recent most updates, code-named Panda and Penguin. Here’s some good advice on breaking down what is important with SEO… it’s all about social signals (or at least is becoming more important).

  • Facilitate conversations with fans on your Facebook page.
  • Share tweets about topics of interest (again–not self-serving announcements but follower-serving …
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Google’s real rival, and real competition to watch over the next few years is Amazon.

What Googlers worry about in private is a growing trend among consumers to skip Google altogether, and to just go ahead and search for the product they would like to buy on Amazon.com, or, on mobile in an Amazon app.

There’s …

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