I learned a great concept in copy-writing that I call justification. The person who really seared this in my mind is Jeff Walker the renowned copywriter. I remember in one Read the Rest…
Tag Archives: communication
Have You Spent the Day With Your Prospect Yet?
I know what you’re saying… they are a prospect they don’t know me yet. Like Einstein used to do let’s go on a thought experiment. First on Einstein’s thought experiments… Read the Rest…
The Power of Word of Mouth
A recent beginning of a series of articles (1) & (2) by Maria Elena Duron from buzz2bucks.com are great reads with each unique takes on personal branding and creating an Read the Rest…
How to Not Engage in Social Media Successfully
I’ve noticed a welcome trend these last few months—social reality has hit social media. I’ve always said that social media is just one spoke of your marketing wheel and it Read the Rest…
Who Are You… and Why Are You Talking To Me?
Communication Skills of Personal Brand Leader. Your prospects and potential clients are asking themselves right now… who are you and why are you talking to me? You better have a Read the Rest…





