You should strive to have your ideas stolen.
Over the last few days a few of my friends on Facebook have spoken out about how their ideas or strategies have been adopted (stolen). Now these are ideas/strategies they haven’t readily shared but other marketers did what all market participants do, they watch their market and adapted.
While this might seem like a problem to some it’s actually what you should strive for.
If you notice your ideas are starting to get picked up it shows you’re having an impact on the market. It should also cause you some level of discomfort but not for the reason you might think.
This should be an early warning that your idea or strategy is about to lose effectiveness. The more saturated an idea or concept becomes typically the harder it is to stand out and grab the attention of your market. read more →