Okay, first I’ve been studying social media. Well not formally and not with in the triple blind and an army of PHD’s or lab rats kind of way. But rest Read the Rest…
Tag Archives: Marketing
28 Insights on Business and Marketing
I’ve been a consultant or owned a business for almost over 12 years. When you’ve been in business or worked with as many business owners/entrepreneurs as I have you start Read the Rest…
It’s All About You
The number one rule any marketer or business owner can realize when they have a product or service is that in the end we really just care about ourselves. Even Read the Rest…
How Customers Make Decisions – The Purchase Cycle Explained
Today we talk about the purchase cycle and decision points that your customer goes through in the digital age. I’ve put together a mindmap of the purchase cycle that will Read the Rest…
How to Excel in Attention Economy
Attention is the scarcest commodity on the planet. When you get someone’s attention you are getting their most valuable resource–time. The answer to making sure you break through is positioning. Read the Rest…
3 Reasons People Buy
Why do people choose to buy from you? There really are three reasons why people choose to buy from you. They buy to make money, to save money, or to Read the Rest…
2 Personal Branding Insights
We haven’t talked about personal branding in a while. I go back and forth on this. Personal branding as a concept makes sense but in practice it to me is Read the Rest…
Top Stories from the Week
Priming in Social Media What is a secret tool you can inject into all your new media communications? Priming. Priming is a psychological term that essentially explains how an earlier Read the Rest…
Day 2 – Creating Video for Landing Pages and Reworking an Old Product with Traffic
Here is day 2 of our soon to be named podcast. Robert Dempsey and give a little intro here then jump right in. Our intent with this show is to Read the Rest…
Why I Love Snuggies and You Should Too
At first I should start off with a disclaimer. I don’t own a Snuggie, I don’t think I will ever will own a Snuggie, and I’m not quite sure if Read the Rest…





