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Tag Archives: Marketing

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Posted in Social Media | Tagged advertising, brain, Branding, Marketing, neuromarketing, positioning, priming, psychology, Target Market

How to Use Priming in Social Media

June 18, 2011

Priming is a psychological term that essentially explains how an earlier stimulus influences response to a later stimulus. For instance, if I give you a list of words and I Read the Rest…

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Posted in Branding | Tagged brand story, Branding, Branding Insight, evernote, Marketing, marketing example, positioning and branding, story, story example, Target Market | Leave a comment |

Example of Showcasing You or Your Product in a Powerful Story

June 6, 2011

I wanted to share with you a powerful technique that you can employ in your business that draws emotionality and creates connections with your target market. This strategy is to Read the Rest…

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Posted in Interview | Tagged linkedin, Marketing, prospecting, sales, Social Media, social networking, Target Market, twitter

Secrets to Prospecting with Prospecting Expert Steve Kloyda

June 3, 2011

In today’s show we talk with Steve Kloyda (visit website) an expert in exploding your sales and prospecting. Steve Kloyda has made more than 250,000 telephone sales calls, listened to Read the Rest…

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Posted in Promotion | Tagged case study, facebook, ideas, Marketing, Social Media, twitter

How to Launch Your Idea

May 29, 2011

Do you have an idea, maybe a cause, or some type of technology you wish just existed? In this post I will share with you how we recently helped launch Read the Rest…

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Posted in Target Market | Tagged advertising, copywriting, how to market, Marketing, motivations, selling tips, Target Market, tips

8 Universal Motivations

May 14, 2011

I’ve found a very helpful way of approaching a sector or market. I bring the offer or the product in alignment with as many of the 8 universal motivations as Read the Rest…

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Posted in Social Media | Tagged advertising, email, facebook, inline segmentation, inline segmenting, Marketing, permission marketing, segmenting, studies, twitter | 4 Comments |

Social Media Marketing is Broken and How to Fix It

May 9, 2011

In yesterday’s post I talked about the future of permission marketing and ended with how social media is broken in its current state. Now I’d go a step further and Read the Rest…

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Posted in Marketing | Tagged advertising, email, future, Marketing, mobile, permission marketing, Social Media | Leave a comment |

Getting Prepared for the Future of Permission Marketing

May 4, 2011

When it comes to communication the biggest problem someone faces right now is overload. From cell phones, text messages, emails, and social networks. The vast amount of communication that the Read the Rest…

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Posted in Marketing | Tagged advertising, content, Content Strategy, digital experience marketing, digital marketing, digital strategy, Marketing, Social Media, Target Market

Why and How to Think and Operate Like a Media Company

April 30, 2011

When you think and operate like a media company it allows you to interact with your target market on their terms in turn allowing you to sell more effectively and Read the Rest…

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Posted in Marketing | Tagged facebook, Marketing, quote, Social Media, twitter, word of mouth

Your Product is Your Marketing

April 28, 2011

Have you played the telephone game? You know the one where one person whispers a sentence and by the end it gets all garbled? Well I’m at the end of Read the Rest…

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Posted in Marketing | Tagged advertising, Marketing, PR, Social Media, Target Market, twitter

The Vocal Minority

April 20, 2011

One secret to capturing your market is to focus on a vocal minority in your market. Connect and deliver your product or service beyond their expectations. Done correctly this enables Read the Rest…

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This Weeks Best Posts and Commentary

  First up posts like this always give me a little more insight, so this is well worth the [...]

Social Media Kills Brain Cells [mock study]

Social Media Kills Brain Cells [mock study]

Okay, first I’ve been studying social media. Well not formally and not with in the triple blind an[...]

Insight from the Latest comScore Report

Insight from the Latest comScore Report

ComScore measures the digital world and shares some insight with their latest report “Digital Omni[...]

A Must Have for Gmail Users

A Must Have for Gmail Users

I love using Gmail, but the one thing that always drove me nuts was waiting 45 min to an hour for my[...]

Intent and Selling in Social Media

Intent and Selling in Social Media

This post is for someone looking to sell a product or service with social media engagement. Yes I kn[...]

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