I got to speak at a marketing expo we attended this week. It was one of those events where the stages in the middle of the expo. As I was talking on stage I could not help but to wonder if it was annoying to have your booth right next to the stage–but that’s not really what this post is about.
I first shared what I think business owners and entrepreneurs need to know to get understanding to market themselves within the social space. Then I took some questions from the audience.
Today I’d like to elaborate a little bit on one of the questions I got.
How do I get more Facebook likes?
To set the stage a little I see a Facebook LIKE as a form of permission marketing. I also feel that it is important to focus on quality in not quantity. I would rather have an email list of 20 people that would always open my email than a list of 1000 who are indifferent to me. Same with Facebook, I’d rather have 20 people that really cared and engaged with me on Facebook than 1,000. That’s not to say that numbers don’t help–they do but let’s focus on results. First step is too…