Are you doing stuff today based on assumptions?
We make many decisions based on our own assumptions. If your like most people your daily actions are driven by these assumptions.
Now more than ever it is important to continually question what you assume.
Quick question for you…
What are you doing today that is going to have an impact in your business or what you do 60 days from now?
Okay, let’s make this very obvious… read more →
Have you ever wondered why some people are successful at marketing online, while others struggle just to make things click?
I’ve found there are three main things a successful online marketing plan has: A clear goal, a real plan, and market feedback.
So let’s break each one of those things down.
Why does every personal branding evangelist talk about a major celebrity when they preach on building a personal brand?
To begin with the top tier celebrity does not have a personal brand.
Celebrities have well crafted personal images. The top tier celebrities like Oprah, Donald Trump, Tiger Woods (before the Viagra) didn’t focus on building a personal brand.
Read Further or watch video below…
A guy comes out of a bar, he sees a guy on his hands and knees looking for something under a street light.
So he goes over and asks him if he can help.
The guy says
Yeah, I lost my keys
He responds
Okay I’ll help you look, where did you see them last?
The guy on his knees under the street light points over into the dark and says
I saw it over there…
The guy who came out of the bar said
Why aren’t you looking there?
The guy responds…
Well the light is much better here I can see better.
Are you looking where you can see or are you looking where you are most likely to find success?
…in whatever you do.
Facebook, Twitter, and LinkedIn and all social networks are great for meeting new people, even maintaining connections, and driving traffic to your website.
The only problem is that sitting behind the screen making comments, updates, and likes simply is not enough. Not if you want massive results.
Yes, there is one surefire way to explode your networking and connections. Take it a step beyond the interwebs and take your connections offline.
That’s right; connect with people in reality, not social reality. Yes a bold concept. I could go on here for a few paragraphs why this is effective but I’m hoping you already get it. Plus I value your time. So let’s move onto some tips we have learned in doing this. Read more of watch the video below.
I wanted to share one of the best websites and podcasts I have found for business and general inspiration. Hopefully you have already had a chance to listen to Andrew Warner over at Mixergy.com. If you haven’t below are some of the best interviews I would recommend to get a feel for what his podcast is all about:
I believe that in just about every interview that Andrew does you will find at least one gem of insight to help you in what you do.
It would be fair to warn you. There will be a reoccurring theme on our blog here the next few weeks. At least once a week I’ll be taking on what I find to be personal branding shenanigans.
My intention in doing this is to break through some of the nonsense I see around personal branding.
Also to help you focus on what truly matters and to help you with tips and advice on exceeding at whatever it is you do. So each post will slightly rail on personal branding but it will always have a very strong point.
So do you have a personal brand or a personal image?
Are you looking to succeed in today’s economy? As I look objectively at all economic indicators it’s tough to see how today’s economy is going to get better any time soon.
I believe now is the time where it is critical to focus on the things that are really going to help you excel and succeed in business.
When we first start working with someone at You Brand, Inc. there are really 3 things that we focus on to help people get on the path of success. These three things are critical to master in today’s economy.
How to grow and develop you need to ‘unlearn’
Podcast: Play in new window | Download
