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Posted in Interview | Tagged linkedin, Marketing, prospecting, sales, Social Media, social networking, Target Market, twitter

Secrets to Prospecting with Prospecting Expert Steve Kloyda

June 3, 2011

In today’s show we talk with Steve Kloyda (visit website) an expert in exploding your sales and prospecting. Steve Kloyda has made more than 250,000 telephone sales calls, listened to Read the Rest…

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Posted in Target Market | Tagged email marketing, market research, mobile, mobile marketing, search, Social Media, Target Market

Channeling Your Target Market

May 30, 2011

It’s time to break out the candles, dim the lights and start chanting… then in an ominous voice ask how well do you know your customer or prospect? When the Read the Rest…

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Posted in Target Market | Tagged advertising, copywriting, how to market, Marketing, motivations, selling tips, Target Market, tips

8 Universal Motivations

May 14, 2011

I’ve found a very helpful way of approaching a sector or market. I bring the offer or the product in alignment with as many of the 8 universal motivations as Read the Rest…

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Posted in Marketing | Tagged advertising, content, Content Strategy, digital experience marketing, digital marketing, digital strategy, Marketing, Social Media, Target Market

Why and How to Think and Operate Like a Media Company

April 30, 2011

When you think and operate like a media company it allows you to interact with your target market on their terms in turn allowing you to sell more effectively and Read the Rest…

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Posted in Marketing | Tagged advertising, Marketing, PR, Social Media, Target Market, twitter

The Vocal Minority

April 20, 2011

One secret to capturing your market is to focus on a vocal minority in your market. Connect and deliver your product or service beyond their expectations. Done correctly this enables Read the Rest…

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Posted in Target Market | Tagged communication, marketing example, niche branding, niche marketing, positioning and branding, prospect, prospecting, Target Market

Have You Spent the Day With Your Prospect Yet?

March 18, 2011

I know what you’re saying… they are a prospect they don’t know me yet. Like Einstein used to do let’s go on a thought experiment. First on Einstein’s thought experiments… Read the Rest…

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28 Insights on Business and Marketing

28 Insights on Business and Marketing

I've been a consultant or owned a business for almost over 12 years. When you've been in business or[...]

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Okay, first I’ve been studying social media. Well not formally and not with in the triple blind an[...]

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I love using Gmail, but the one thing that always drove me nuts was waiting 45 min to an hour for my[...]

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