The lack of transparency in food supply chains today is genuinely concerning. Many consumers are not aware where the food on their table is coming from.

It is not easy to identify where your food started or where it traveled on its journey to the supermarket. Startups such as Provenance and major organizations such as The World Wildlife Fund (WWF) are looking to solve the lack of transparency in supply chains by using blockchain technology, and they are starting with the fishing industry.

The fishing industry is infamous for using unsustainable fishing practices and is one of the worse industries for human rights violations. The United Nations Food and Agriculture Organization (FAO) indicates that about 50 percent of global marine fisheries resources are fully exploited, 25 percent are overexploited, and about 25 percent could, as it seems, support higher rates of exploitation (FAO, 2005a).

On an industry level, food maker John West made headlines when it was dropped by supermarket giant, Tesco. They cited the need for the fish company to ensure it was using sustainable sources of tuna.

Tim Smith, Tesco’s group quality director, said, “We wanted to take our commitments on quality sustainable tuna further, and earlier this year we announced we would take steps to make sure all the tuna on our shelves – including branded tuna products  met our requirements.” Can blockchain technology help to resolve these issues by creating a more sustainable and ethical fishing industry. WWF and Provenance are two companies that certainly think so. Read more from…

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