There’s so much that goes into creating a successful small business marketing campaign. Branding, content marketing and social media all play important roles in this area.

So you need to come up with the mix best for you. But members of the online small business community can still offer valuable insights to help you shape your own unique plan.

Here are some of their top tips for promoting your small business with content marketing, social media and branding. If you want customers to remember your business, you need to create a brand identity that’s consistent across platforms and messages.

Consistency is a main tenant of branding, but it’s still something some entrepreneurs overlook. Learn why it’s so important in a recent PMA Web Services post by Peggy Murrah.

When you’re marketing a consumer focused business on social media, content creation is only part of the process. You also need to be able to distribute this content effectively. Read more from…

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