There is absolutely no question that Instagram has risen to become one of the most popular social media platforms in the world. It is the premier application for marketing content, products, services, you name it!

1 billion people are active on Instagram every month – proving to be a powerful tool for ad marketing and revenue. Moreover, towards the end of 2018 it is expected that the social media Godzilla will rake in an approximate $6.8 billion in revenue.

So, yeah, looking at everything so far – there is just no way you can ignore marketing your website on Instagram this year. Try being a little creatively weird – include humor into your questions.

Regardless of the type of question you ask your audience, the fact of the matter is, everything will add towards giving your profile a more personalized look and feel – it will start relating to your target audience and your followers will start to automatically become more involved. Your audience is going to start scrolling on your profile – give them a reason to pause for a second or two – try to encourage your followers to read your post, leave some feedback, ask them if they like what they read or not, do everything you can to drive a conversation.

Rest assured that will immediately start enhancing your Instagram engagement rate. Another epic way of increasing your engagement rate is to spend a small portion of your time familiarizing yourself with your followers, know who they are, what they do and the types of problems they face every day. Read more from 99signals.com…

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