Mobile has come a long way since the iPhone made its debut in 2007, forever changing the way we look at our mobile devices. From voice search to the Internet of Things, this year brought with it the continued rise of mobile technologies, and our columnists were on hand to share their insights into the developments that had the greatest impact on mobile marketing.

Our readers were to keen to learn more about increasing mobile engagement and building a stronger relationship between brands and consumers. As consumer expectations have changed, marketers have had to adapt accordingly and provide their mobile users with a personalized digital experience.

For these stories and more, check out our top 10 mobile marketing columns of 2017: Gain new strategies and insights at the intersection of marketing, technology, and management. Our next conference will be held: June 11-13, 2018: SMX Advanced Read more from…

thumbnail courtesy of