I spend a good amount of time checking out various websites, tools, and systems. I’ve built up my own bookmarking system so I can…
Social Media
Top 3 Personal Brand Building Questions
As with anything else in life you should never assume you know the answers. I find going into things with this mindset helps more…
The Future of Content and How to Create a Content Strategy
Content marketing is one of best ways to reach your target market. This last week on the podcast we released a series on the…
Details To Consider For A Successful Niche Brand Building
The ability to niche brand anything has never been easier than as it is today. I often look back a few years and realize…
One Question to Drive Business, Reading vs Scanning, Audience Routes to Content – You Are the Brand RoundUp
First up, a good reminder on a core question to ask frequently: In 1960, Harvard professor Theodore Levitt published a landmark paper in Harvard…
Social Media Kills Brain Cells [study]
Okay, first I’ve been studying social media. Not formally and not in the triple blind and an army of PHD’s or lab rats kind…
Intent and Selling in Social Media
This post is for someone looking to sell a product or service with social media engagement. Yes I know social media is not for…
Creating For the 10%
I wanted to share some great insight I learned while listening to Russ Roberts on the EconTalk podcast interview his long time friend Gary…
How to Excel in an Attention Economy
Attention is the scarcest commodity on the planet. When you get someone’s attention you are getting their most valuable resource–time. The answer to making…
Channeling Your Target Market
It’s time to break out the candles, dim the lights and start chanting… then in an ominous voice ask how well do you know…
How to Get More Facebook Likes
I got to speak at a marketing expo we attended this week. The topic I discussed strategies for engagement on Facebook. I first shared…
5 Quick Tips for Your Personal Brand
Here’s five quick tips on maintaining your personal brand.
Secrets to Prospecting with Prospecting Expert Steve Kloyda
In today’s show we talk with Steve Kloyda (visit website) an expert in exploding your sales and prospecting. Steve Kloyda has made more than…
Your Social Network is Offline… and Why That’s a Good Thing
Facebook, Twitter, and LinkedIn and all social networks are great for meeting new people, even maintaining connections, and driving traffic to your website. The…
It’s Not What but It’s the Why That Counts
One of the first questions I get asked when I sit down with somebody to engage in new media goes something like this… What…
Abraham Lincoln and Social Media
When Abraham Lincoln was faced with keeping the United States together during the Civil War he was fortunate to have a new technology– the…